Samsung // In-store Retail Experience

Art Direction & Design - Designed Using Adobe XD

We designed a tablet controller for an in-store experience to feature demos and use case videos. These videos showcased how Galaxy devices connected to each other. The design needed to be simple, visually appealing to customers, and easy to use and understand.
(Scroll the tablet to view the page or click here)

WHAT I DID

I was responsible for creating the UI design for the tablet experience and the thumbnail creative.

Tablet controller for digital experience


IN-STORE digital SIGNAGE

For the in-store digital signage, I created the storyboards, and created the digital assets for the video editors to animate.
I provided direction for the animation sequences in the videos.